Setu Core Payments Platform

Mission SR — Setu UPI Intelligence Hub

Unified commercial intelligence, recurring mandate execution diagnostics, and one-time checkout funnels across production merchants.

All Products (4)
UPI 1.0 One-Time (2)
UPI AutoPay 2.0 (2)
UPI 1.0 — One-Time Instant Payments
Instant Checkouts • Dynamic QR • App Intent
RedBus UPI 1.0
ID: 01KXD22ND807AKDSXG3SV7AT4J • MakeMyTrip / Ibibo • Pine Labs Axis
Go-Live Verified

Dual-funnel diagnostic across 7,394 single-use UPI links/QRs generated and 6,496 bank switch attempts (Sept 15 – Oct 4). Analyzes the 898 pre-scan drop-offs (12.14%, ₹10.57 L lost GMV), comparing 84.05% Intent SR against 95.67% Bank Execution SR.

7,394
QRs / Links
84.05%
Intent SR
95.67%
Execution SR
₹70.92 L
Collected
FanCode UPI 1.0
ID: 01JZ36EH4AF6W8R9N6FKHBVWQE • Dream Sports
Sept 2026 Ready

Full-month diagnostic across 1,311,949 checkouts and ₹13.50 Cr GMV. Uncovers the 1,953 bps App Intent (92.10%) vs Dynamic QR (72.57%) drop-off gap, the ₹100–₹199 Monthly Pass conversion cliff, and Yes Bank switch drag (43.2% of failures).

1.31M
Attempts
81.97%
Overall SR
₹9.80 Cr
Collected
₹3.70 Cr
Lost GMV
UPI AutoPay 2.0 — Recurring Mandates & Debit Execution
Subscription Mandates • Automated Retries
FanCode AutoPay 2.0
ID: 01JZ36EH4AF6W8R9N6FKHBVWQE • Sporta Tech / Juspay
Sept 2026 Ready

Full-month diagnostic across 827K initiated mandates and 675K debit execution attempts. Highlights the 11 PM / Midnight execution sweet spot, post-tournament churn cliff, and FamPay youth balance depletion.

62.82%
Mandate SR
68.35%
Renewal Cycle SR
1.93x
Retry Mult.
Story TV AutoPay 2.0
ID: 01K2F8B3P1DSZR6QPXXVSZMGE4 • Pine Labs / Juspay
Sept 2026 Ready

Full-month in-depth diagnostic across 3.6M initiated mandates and 26.8M debit execution attempts. Uncovers the ₹1-to-₹499 price cliff, 11.4M overnight retry waste, and remitter bank CBS patterns.

25.27%
Mandate SR
7.24%
Execution SR
3.71x
Retry Mult.